Privacy Policy

Information on the processing of personal data pursuant to articles 13-14 of EU Regulation 2016/679

Interested parties: Internet site users

Melazeta Srl in its capacity as Data Controller of your personal data, pursuant to and for the purposes of EU Regulation 2016/679 hereinafter 'GDPR', hereby informs you that the aforementioned legislation provides for the protection of data subjects with respect to the processing of personal data and that such processing will be based on principles of correctness, lawfulness, transparency and protection of your privacy and your rights.

Your personal data will be processed in accordance with the legislative provisions of the aforementioned legislation and the confidentiality obligations provided for therein.

Purpose and legal basis of the processing: in particular, your data will be processed for the following purposes related to the implementation of obligations relating to legislative or contractual obligations:

technical and functional access to the Site no data is kept after the Browser is closed;
advanced navigation purposes or personalized content management;
purposes related to the execution of a contract to which you are a party or to the execution of pre-contractual measures adopted at your request (e.g.: contact request via the Contact form, direct contact via the addresses on the site, responses to requests for quotes, etc.);
statistics and analysis of navigation and users.

Your personal data may also, with your consent, be used for the following purposes:

marketing and advertising purposes.

The provision of data is optional for you with regard to the aforementioned purposes, and any refusal to allow processing does not compromise the continuation of the relationship or the appropriateness of the processing itself. Processing methods.

Your personal data may be processed in the following ways:

by means of electronic calculators with the use of software systems managed by Third Parties;
by means of electronic calculators with the use of software systems managed or programmed directly;
temporary processing in Anonymous Form.

All processing takes place in compliance with the methods set out in Articles 6, 32 of the GDPR and through the adoption of the appropriate security measures provided for. Your data will be processed only by personnel expressly authorized by the Owner and, in particular, by the following categories of authorized personnel:

programmers and Analysts;
Administration office;
Marketing office.

Communication: your data may be communicated to external parties for the correct management of the relationship and in particular to the following categories of Recipients including all duly appointed Data Processors:

Adroll.com;
Google Analytics: Advertising Target, Analytics/Measurement, Optimization;
Google Tag Manager: Analytics/Measurement, Content Personalization, Optimization;
WooCommerce "Recently Viewed" tracking cookies.

Dissemination: Your personal data will not be disseminated in any way.

Your personal data may also be transferred, limited to the purposes indicated above, to the following countries:

EU countries;
United States.

Retention Period. We inform you that, in compliance with the principles of lawfulness, purpose limitation and data minimization, pursuant to art. 5 of the GDPR, the retention period of your personal data is:

established for a period of time not exceeding the performance of the services provided.

Cookie management: in the event that you have doubts or concerns regarding the use of cookies, you can always intervene to prevent their setting and reading, for example by changing the privacy settings within your browser in order to block certain types.
Since each browser - and often different versions of the same browser - also differ significantly from each other, if you prefer to act independently through your browser preferences, you can find detailed information on the necessary procedure in your browser guide. For an overview of the most common browsers, you can visit www.cookiepedia.co.uk.
Advertising companies also allow you to opt out of receiving targeted ads if you wish. This does not stop cookies from being set, but it does stop some data from being used and collected by these companies.
For more information and to opt out, visit www.youronlinechoices.eu

The Melazeta.com website also incorporates plugins and/or buttons for Social Networks, in order to allow easy sharing of content on your favorite Social Networks. These plugins are programmed so as not to set any cookies when accessing the page, to safeguard the privacy of users. Cookies are set, if required by the Social Networks, only when the user makes effective and voluntary use of the plugin. If the user navigates while logged in to the social network, then he has already consented to the use of cookies conveyed through this site when registering to the Social Network.
The collection and use of information obtained through the plugin are governed by the respective Privacy policies of the Social Networks, to which please refer.

Owner: the Data Controller, pursuant to the Law, is Melazeta Srl (Via Tacito, 55, 41123 Modena (MO), VAT number 02652750361, contactable at the following addresses: e-mail marcella@melazeta.com, telephone 059847320) in the person of its legal representative pro tempore.

The Data Protection Officer (DPO) designated by the Data Controller pursuant to art. 37 of the GDPR is: Digital Hub Srl (contactable at the following addresses: e-mail dpo@melazeta.com). You have the right to obtain from the Data Controller the cancellation (right to be forgotten), limitation, updating, rectification, portability, opposition to the processing of personal data concerning you, as well as in general you can exercise all the rights provided for by articles 15, 16, 17, 18, 19, 20, 21, 22 of the GDPR. You can also view the updated version of this information at any time by connecting to the internet address https://www.privacylab.it/informativa.php?15285384678.

EU Regulation 2016/679: Articles 15, 16, 17, 18, 19, 20, 21, 22 - Rights of the interested party

The interested party has the right to obtain confirmation of the existence or otherwise of personal data concerning him or her, even if not yet recorded, their communication in an intelligible form and the possibility of filing a complaint with the Supervisory Authority.
The interested party has the right to obtain information on:
1. the origin of the personal data;
2. the purposes and methods of processing;
3. the logic applied in the event of processing carried out with the aid of electronic instruments;
4. the identification details of the owner, managers and designated representative pursuant to Article 5, paragraph 2;
5. the subjects or categories of subjects to whom the personal data may be communicated or who may become aware of them in their capacity as designated representatives in the territory of the State, managers or persons in charge.
The interested party has the right to obtain:
1. updating, rectification or, when interested, integration of data;
2. the cancellation, transformation into anonymous form or blocking of data processed in violation of the law, including data whose retention is not necessary in relation to the purposes for which the data were collected or subsequently processed;
3. certification that the operations referred to in letters a) and b) have been brought to the attention, also with regard to their content, of those to whom the data were communicated or disseminated, except in the case in which such fulfillment proves impossible or involves the use of means manifestly disproportionate to the right protected;
4. data portability.
The interested party has the right to object, in whole or in part:
1. for legitimate reasons, to the processing of personal data concerning him/her, even if pertinent to the purpose of the collection;
2. to the processing of personal data concerning him/her for the purpose of sending advertising or direct sales material or for carrying out market research or commercial communication.